consultancy

The LYCRA Company

Prototype garment collection

We produce seasonal, innovative legwear trend directions. The purpose is to inspire and inform manufacturers, brands and retailers right at the start of their development process and to market fibre innovation and manufacturing technology in the context of consumer attitude and fashion trends. We produce full-service marketing toolkits consisting of concept garment collections and presentations, visuals and movies for press and digital channels as well as presentation manuals.

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Invista Swim and Intimate Apparel trends

Concept garment collection

We put together seasonal directional trends reporting on consumer mind-set, trends in fashion, colour, materials and design. The aim is to inspire and inform manufacturers, brands and retailers and to market fabric innovation. This is done by producing full-service marketing toolkits consisting of presentations, fabric swatch folders, concept garment collections, colourcards, hand-outs, visuals and videos for press and digital channels as well as presentation manuals.

JPC – Aurum Jewellers

Trend and sales manuals

For this jewellery trader we created new product profiles for each of their brands. We produced manuals capturing the brand identity together with an outline for future product design, materials, communication and sales tools. The aim was to present the company with an aspirational target to keep them ahead of the curve in terms of consumer jewellery trends and desires.

VF Corporation

Visualise scientific research

We animate and visualise technological concepts that are in development and will only be a reality in 5 or 10 years time. We find ways to close the gap between scientific research and industry, technical research and the fashion and design industry.

ITKIB

Trend animation

We were commissioned by the Turkish export association to educate the industry, through trend seminars and workshops, about textile innovations, consumer insights and trends in fashion and design. For several years we were invited to lecture on trends in textiles and fashion, backed up with consumer insights and developments in the areas of technology and sustainability. We did this by means of dynamic presentations that integrated movies, animations, garments, and textiles and were aimed at the various target groups and the world that surrounded them. We organised lively and informal workshops where people had the opportunity to see textile innovations, innovative garment samples and mood and colour previews. Attendees could photograph all the materials shown, cut colour swatches and take fabric samples.

Royal Delft

Design exploration

Uniquole, exhibition design and curation, brought us together with Royal Delft, to explore their rich resources of historical patterns for their crafted ceramics to see how we could position these in a modern context whilst fully respecting their rich heritage and authenticity.